2013 has been a lucrative year for Bollywood; the business has been much better than the previous years. More than 500 films have been released so far, many raking in moolah at the box office with movies such as Race 2, Bhaag Milkha Bhaag, Yeh Jawani Hai Dewaani and the surprise package Grand Masti, entering the 100 Crore club. This year’s Eid release Chennai Express sped through like a train with no stops, breaking all domestic and overseas records and beating the 4 year long record held by 3 Idiots for being the second Hindi Film to cross the 200 crore mark.
Raanjhana: A pleasant surprise
However, the surprise hit and one of the biggest runaway successes of the year came from the heart of Banaras; the Dhanush and Sonam Kapoor starrer Raanjhana managed to surprise both audience and critics. Directed by Anand .L.Rai whose directorial debut Tanu Weds Manu was the surprise hit of 2011; Raanjhana with its simple story, soothing music and amazing performances managed to strike a chord with the people.
Raking in an estimate of over 70 crores at the Box Office, the movie, besides wooing all who saw it with its quirky and desi love story, also gave Bollywood its new face for the Common Man’s Hero- Dhanush.
— आकांक्षा (@Ak4nksha) October 16, 2013
The actor first shot to fame with the 2011 musical sensation ‘Kolaveri Di’; but with Raanjhana setting the cash registers running, Dhanush has declared he’s here to stay.
Tollywood in Bollywood
But this isn’t the first time an actor from the South has tried his luck in Bollywood. Superstars like Rajnikanth, Kaamal Hasan, Chiranjeevi, R.Madhavan and Surya are some of the stars who couldn’t stay away from the glitz and glamour of Bollywood. But barring a few, most of these actors have failed to replicate the success and stardom they have achieved in Tollywood. Superstars Rajnikanth and Kaamal Hasan who are considered Demi-Gods in South couldn’t achieve that same epitome of success in Bollywood, or anything near it.
Some say they fail to make the transition from South Industry to Bollywood due to the dominance of the Kumars and Khans and Kapoors. However, this only prevails to the males of the South.
The female sirens of the south have managed to strike a very strong chord with the audience of the Hindi film industry and achieve good success. Over the years, from Dream Girl Hema Malini to Sridevi, Genelia Dsouza and the recent entry to the club Tapas- all these beauties climbed the bandwagon and have become huge success in Bollywood.
Breaking of the mould
Over the years, the two industries have grown closer to each other. With the recent rising trend of Tollywood films being remade in Bollywood and vice versa, many actors have contemplated this move from one to another.
The success of Dhanush has proved that the cliché Bollywood hero doesn’t exist today; what does is performance par excellence and the ability to bring a smile on the faces of the audience. As a part of the audience myself, it didn’t really matter if the actor was from the South or a part of Bollywood; what mattered was whether my money got its worth or not.
Trade pundits too feel that with the emergence of the urban class, independent filmmakers and the rise of corporate in Bollywood, the word hatke has got acceptance from the audience. Unconventional movies and actors are welcomed today and with Dhanush being a latest testimonial of it, the fate of South actors in Bollywood is slowly seeing a change.
By Ish Chandok
Video Source: Raanjhanaa – Theatrical Trailer (Exclusive)- Eros Now