In the Indian film industry there is perhaps no better platform today to promote a film than the country’s most popular and widely watched comedy show, Comedy Nights with Kapil. It is almost as routine as releasing the trailer and creating advertisements for the TV – the stars of an upcoming movie have to appear on Kapil Sharma’s show.
Last night’s episode of Comedy Nights with Kapil (at 10 pm 29th March 2014) featured actors Varun Dhawan, Ileana D’Cruz and filmmaker David Dhawan who were promoting their upcoming film Main Tera Hero.
Dil to tota hai ji
The show kicked off with Kapil’s wisecracks, this time about how funny it would be to replace the word ‘dil’ with the word ‘tota’. During this entire time, all Sidhu-paji could say was Dil to tota hai jiI. Could someone give him a fresh set of lines please?
Once again I found myself wondering what the man is on the show for – all that he does is to sit on a throne like chair with his nattily colour coordinated turnban and laugh. He does also string together some not-so-wonderful shyaris from time to time, but really anyone could do that job! In fact I want to do Navjot Singh Sidhu’s job! I’ll even wear a turban!
Varun Dhawan, Ileana D’Cruz, David Dhwan on the show
Varun Dhawan appeared on the show first impersonating an old man, then lifting dadi and running around, dancing vigorously, doing some rather energetic antics – this had us liking the guy enough to want to go watch his upcoming movie. Ileana D’Cruz looking delicately pretty came across as vivacious and delightful, again making us wish to watch that movie they’re promoting… Mission Accomplished!
So I would say that Comedy Nights with Kapil, does the movie promotion business extremely effectively – it lets people interact with stars, lets us see actors as funny, quirky human beings and above all makes us laugh – a winning formula if ever I saw one!
By – Reena Daruwalla
Photos courtesy – Comedy Nights with Kapil Facebook page